Quantitative Tourism Research in Asia
Produktnummer:
187cfc8c07ccf14d69be3299a5caff00b1
Themengebiete: | Asian tourism data examination quantitative data analysis quantitative tourism research regression analysis research design research ethics research implementation research methodology structural equation modeling |
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Veröffentlichungsdatum: | 16.01.2019 |
EAN: | 9789811324628 |
Sprache: | Englisch |
Seitenzahl: | 322 |
Produktart: | Gebunden |
Herausgeber: | Rezaei, Sajad |
Verlag: | Springer Singapore |
Untertitel: | Current Status and Future Directions |
Produktinformationen "Quantitative Tourism Research in Asia"
The purpose of this book is twofold. First, this book is an attempt to map the state of quantitative research in Asian tourism and hospitality context and provide a detailed description of the design, implementation, application, and challenges of quantitative methods in tourism in Asia. Second, this book aims to contribute to the tourism literature by discussing the past, current and future quantitative data analysis methods.The book offers new insights into well-established research techniques such as regression analysis, but goes beyond first generation data analysis techniques to introduce methods seldom – if ever – used in tourism and hospitality research. In addition to investigating existing and novel research techniques, the book suggests areas for future studies. In order to achieve its objectives the analysis is split into three main sections: understanding the tourism industry in Asia; the current status of quantitative data analysis; and future directions for Asian tourism research.

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