Loyalty By Design

Discover the Invisible Thread Behind Teams That Never Want to Leave Why do some companies effortlessly attract, develop, and retain loyal employees who genuinely love their work and consistently excel, while others, despite generous paychecks, battle turnover, theft, and talent loss to competitors? The difference lies in a rigorously defined concept called Loyalty to Loyalty. Backed by thirty years of research involving thousands of professionals, Loyalty by Design introduces the concept behind the practical diagnostic tool-the Loyalty Quotient to Loyalty® (LQL)- longitudinally validated across multiple industries. If you're tired of management fairy tales disconnected from real-world challenges, you'll find clear, actionable plans anchored by real-world examples. Yavor and Ivaylo Aleksiev have used them to consistently boost their clients' organizational efficiency, effectiveness, and profitability by 12% to 350%. You'll discover how to: Create a culture of Loyalty to Loyalty with a guiding North Star for your entire organization Apply the LQL framework immediately to build a company that thrives for decades, not until the next quarter. Understand precisely why some organizational cultures naturally inspire loyalty, while others inadvertently foster disloyalty. Stop settling for temporary solutions. Build a thriving, loyalty-driven culture your team will never want to leave. Yavor Aleksiev is a Business Development Manager and leads Research and Development initiatives at The Aleksiev Group. As the creator of the theoretical-practical concept of the Loyalty Quotient to Loyalty®, he consults organizations worldwide with strategic insight and actionable methodologies.