Consumption and Life-Styles
Bögenhold, Dieter, Naz, Farah
Produktnummer:
18b93bb5e4c03442f0be828ea2c0141c37
| Autor: | Bögenhold, Dieter Naz, Farah |
|---|---|
| Themengebiete: | Advertising Business Consumption Consumption Behaviour Gender Life-Styles Markets Social Inequality Stratification Well-being |
| Veröffentlichungsdatum: | 12.01.2019 |
| EAN: | 9783030062026 |
| Sprache: | Englisch |
| Seitenzahl: | 130 |
| Produktart: | Gebunden |
| Verlag: | Springer International Publishing |
| Untertitel: | A Short Introduction |
Produktinformationen "Consumption and Life-Styles"
This book takes an interdisciplinary approach to the world of consumption, covering different topics and including sociological, economic and marketing aspects. The term ‘consumption’ is vague and even in academic disciplines the term is used in a variety of ways. Consumption research asks how earnings and spending are related to each other. More generally, consumption research investigates how people, social classes or societies realize their consumption practices. The question of how consistent preference structures are due to changing empirical backgrounds of time, space and related culture is frequently asked. Which context variables (historical time, geographical framework, cultural background) specify the practice of consumption and in which way do attributes such as age, gender, class, occupation and life-style have their own impacts on the way in which consumption is realised?This book will be of interest to researchers working in economics, sociology, marketing, aesthetics and design, anthropology and communication studies.
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