Clarity, Communication & Connection

Would you like to feel more in control of your small business? Maybe you're tired of the constant fire-fighting? Imagine how different your life would be if you knew you had found a way to attract and retain more of the right kind of people for you. The kind of people who love what you do, who value your product or service and who want to shout about you from the rooftops. A huge champion for small business, and a massive believer in the fact that people do business with people, Lucy Rennie is on a mission to share her love for small business and to help you to harness the power of people, relationships and goodwill to reap the benefits of what she refers to as the "Tripadvisor effect." Throughout the book, Clarity, Communication & Connection, Three Clear Steps to Future-Proof your business, Lucy shares stories, inspiring thoughts and insights, gained from more than 25 years' experience in international business, to help you take back control and to develop and grow a sustainable brand, a business that works and feels good for you. A unique guide to releasing the magic that happens when you are able to focus on your zone of genius, add real value time after time and delight people every step of the way. Full of practical steps, real-life examples and easy-to-implement activities, this book provides you with everything you need to know in order to build and "Future-Proof" the business you love.